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It s better to be feared than

“It is better to be feared than to be loved, if you can not be both”

Is it worth sacrificing short-term profit to win employee loyalty? The conventional business wisdom is now being turned on its head. Back in the 1970s and earlier, corporations valued loyalty and saw it as an agreement that went both ways.

  • It works well, reads well, lots of good insights;
  • It's a weird book;
  • Value people as much as profit;
  • He thought that it is better to be feared than loved;
  • Market Basket hasn't cut wages and closed stores in order to squeeze a bit more profit from the company;
  • When Artie T visited stores, he would ask about employees' families.

The bellwether of good management practice was Thomas J. Watson of IBM, who promised lifetime employment in return for the fierce loyalty of the employees. Then came the 1980s. The notion that a corporate leader should be responsible for the well being of employees was thrown on the dung heap of history.

The value of love

The new model for sound management was cut, cut, cut, cut, and then use the threat of future cuts to keep employees on their toes. As "Chainsaw Al" Dunlap put it: If you want a friend, get a dog. But that may finally be changing. World's most beloved CEO? Last weekend, I saw something I'd never thought I'd see: Turns out that a hostile board of directors recently ousted the head of the Market Basket food market chain, Arthur T. In response, the workers launched a wildcat strike and organized a grassroots boycott.

When I drove past a local Market Basket a couple of days ago, I saw more than a dozen employees holding up hand-lettered cardboard signs: And the boycott seems to be working.

"It's better to be feared than loved" Machiavelli

The local Market Basket stores are almost empty of customers and employees alike. Here's what Artie T did to inspire that kind of love and loyalty: Pay a living wage.

Though Market Basket which is non-union, BTW doesn't pay greatly more than other supermarket chains, it's on the high end of the scale. Even part-time employees at Market Basket would usually get a Christmas bonus. The company even offered help with tuition. When Artie T visited stores, he would ask about employees' families. He sometimes showed up at employees' weddings and funerals.

Value people as much as profit.

World's most beloved CEO?

Market Basket hasn't cut wages and closed stores in order to squeeze a bit more profit from the company. Market Basket established a way for line employees to grow into positions of more authority. The value of love From the perspective of the board of directors of Market Basket, Artie T's management style is a waste of money.

Instead, they're bringing in a management team that will almost undoubtedly implement conventional retail wisdom: Cut salaries, cut benefits, cut head count, close the stores that don't hit a profitability threshold, and so forth.

You know the routine.

What's important is bottom-line, and if that means making your employees miserable and forcing them to need government assistance, well, that's tough.

After all, when it comes to management strategy, it's better to be feared than loved. After all, that's what the investors want, right? What if conventional business wisdom has it wrong?

  • Yesterday I got my new Kindle, the fourth generation one that was just released;
  • It's about a guy trying to be a decent husband and having his marriage fall apart;
  • Then came the 1980s;
  • But at the same time the people love you, they have always to know that you are anyway strict.

What if investors would be better served by a management style that inspired loyalty rather than dread? Turns out, that's the case.

  1. Instead, they're bringing in a management team that will almost undoubtedly implement conventional retail wisdom. You can trust other peoples and they will follow you voluntary.
  2. You can trust other peoples and they will follow you voluntary.
  3. After all, that's what the investors want, right?
  4. If they know that you appreciate good work and perfect timing for example, then they will do it like you wish.

You read that right. Treating your employees well is ultimately more profitable than squeezing them into misery.

  • Then he keeps hearing her partying around town and doing drugs, flips out, and kills her;
  • What's important is bottom-line, and if that means making your employees miserable and forcing them to need government assistance, well, that's tough.

So maybe Arthur T. Demoulas--and the workers demanding his return--aren't a throwback at all. Maybe, when it comes to business, it truly is better to be loved than feared. Jul 31, 2014 More from Inc.